IAM2581 - Turning Loss into Celebration!
Update: 2025-09-06
Description
In this special episode, Gresham Harkless shares an update on his 231-day journey as a broker, describing the emotional ups and downs of working with candidates who show initial interest, then back out, only to sometimes return unexpectedly.
He emphasizes the unpredictability of the process and how gut instincts, while not always definitive, often reveal early red flags in a candidate’s engagement.
Gresham noted that while some candidates are not fully committed, offering small, low-risk projects or educational resources can serve as meaningful touchpoints to keep prospects engaged and gradually increase buy-in.
He sees opportunity in creating more educational content to pre-qualify leads and support prospects while preserving his energy and time.
Gresham maintains a practical and evolving mindset, recognizing the value in lessons learned and choosing to celebrate clarity—even when it comes from a lost opportunity.
He emphasizes the unpredictability of the process and how gut instincts, while not always definitive, often reveal early red flags in a candidate’s engagement.
Gresham noted that while some candidates are not fully committed, offering small, low-risk projects or educational resources can serve as meaningful touchpoints to keep prospects engaged and gradually increase buy-in.
He sees opportunity in creating more educational content to pre-qualify leads and support prospects while preserving his energy and time.
Gresham maintains a practical and evolving mindset, recognizing the value in lessons learned and choosing to celebrate clarity—even when it comes from a lost opportunity.
- Blue Star Franchise: http://bluestarfranchise.com
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- Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment
- Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co
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