ICYMI: Axie’s growth playbook REVEALED
Update: 2024-07-22
Description
Axie Infinity's co-founder just dropped the ULTIMATE web3 growth playbook! Watch now to get all the key insights, plus a few areas we think need additional consideration!
CHAPTERS
- 00:00 – Overview of web3 growth playbook
- 00:56 – Axie Infinity's impact on web3
- 02:13 – UGC / KOL highlights
- 05:59 – Gifting / partnerships marketing
- 07:30 – Grinding your way to growth
- 09:03 – The limits of Axie's playbook
- 10:00 – Ronin's magnification effect
- 10:46 – Barriers to entry still exist
- 11:19 – Apeiron's growth through Ronin
- 11:51 – Growing web3 vs. growing a game
- 12:17 – Opposing customer segments
- 13:39 – Closing and sponsor message
Axie's growth playbook:
https://x.com/Jihoz_Axie/status/1813340640433807795
Our podcast with Apeiron:
https://upptic.com/web2-5-gaming-with-apeiron-frank-cheng-games-growth-with-upptic/
Get more web3 gaming insights at www.upptic.com!
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