In this episode, Meredith’s Husband explains why SEO seems confusing and how to make it common sense by looking at it from Google’s perspective. He debunks myths about needing a technically perfect website, secret keyword tricks, and SEO “hacks,” emphasizing instead that Google prioritizes useful, trustworthy, and easy-to-navigate websites. Website owners can benefit by focusing on clarity, user experience, and fundamentals like title tags and headings to achieve long-term SEO success.

Timestamps
[0:00 ] Introduction
[0:24 ] Why SEO Feels Confusing
[0:28 ] Industry Myths and Misdirection
[1:05 ] A Common-Sense Approach to SEO
[1:47 ] Myth #1: Perfect Technical Score
[2:46 ] Myth #2: Secret Keyword Placements
[4:24 ] Myth #3: Trickery and Shortcuts
[5:06 ] What Google Actually Wants
[7:05 ] The IQ Builder and Its Origins
[8:00 ] Title Tags Explained
[9:47 ] Headings and User Behavior

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