In this honest, big-picture episode, I dive into intrinsic vs extrinsic motivation—how each fuels us at different stages of business. I share how my early “prove-them-wrong” fire evolved into a steadier, mission-led drive to serve families with nurture first, clear expectations, and mindset work around high-stakes moments (11+, GCSEs, A levels).

You’ll hear practical prompts to find your own fuel, balance impact with income, and avoid quick-fix traps like overspending on ads before you’ve proven your offer.

We also bring it back to tutoring practice: how to talk motivation with young people, build pride in hard-won skills (hello, times tables and habits), and use short-term rewards without relying on them. If this resonates, or you’ve got a story the tutor world should hear, I’m lining up new guests. Drop your details via the form in the show notes and let’s share what’s working.

https://forms.gle/Pc3pPXvkbe4ZeUaE9

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