DiscoverBetter Done Than PerfectImplementing Self-service SaaS with Franciska Dethlefsen
Implementing Self-service SaaS with Franciska Dethlefsen

Implementing Self-service SaaS with Franciska Dethlefsen

Update: 2024-09-20
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Description

How do you plan and implement a self-serve option for your SaaS? In this episode, we talk to Franciska Dethlefsen, Head of Growth Marketing at Amplitude. You'll learn about their journey from being completely sales-led to launching a self-serve plan, how they approached pricing and packaging, how it all ties with their free plan, what channels they use to provide support, and more.

Visit our website for the detailed episode recap with key learnings.

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Implementing Self-service SaaS with Franciska Dethlefsen

Implementing Self-service SaaS with Franciska Dethlefsen

Jane Portman, Franciska Dethlefsen