In Focus: How MSA helped ING become the sixth-largest bank in 90 days
Update: 2025-11-05
Description
For more than 30 years, MSA National has been transforming the loan documentation process – partnering with some of Australia's largest lenders to make settlements faster, smoother, and more seamless for brokers and their clients.
In this episode of In Focus, we speak with MSA National founder and CEO Sam Makhoul and Sergio Delvescovo, national sales manager for the broker channel and former head of lending operations at ING Australia. They discuss how MSA's partnerships have helped drive efficiency, lift broker satisfaction scores, and reduce ING Australia's average settlement time from 24 days to just 10–12 days.
Tune in to discover:
- Three things that brokers can do for faster settlements.
- How MSA's products have transformed the broker and customer experience.
- The borrower story that made Makhoul cry and how that shaped the MSA culture.
And much more!
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