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Welcome back to The Sustainable Business Spotlight with Amy Auble! Today's guest is Sabrina Storozuk, a tech entrepreneur redefining industries with her innovative approach. From her experience at PWC to leading startups and Fortune 500 companies, Sabrina now focuses on tech and women’s hair health with her latest venture, Wear-ARC. Discover how she’s empowering women through cutting-edge solutions. Join me, to hear how Sabrina is merging her technological prowess with a commitment to elevate women. Let’s dive in! 

In this episode, you will hear: 

• 1:44 - How Sabrina’s 16 years in tech, personal hair insecurities, and a drive to empower women led to the creation of her headband company.
• 3:45 - The process of transitioning from a familiar career to a new venture, emphasizing the role of having supportive people around you during this change.
• 6:50 - Importance of finding mentors and collaborators to bring your vision to life and the journey of building those key relationships.
• 12:00 - What makes Wear-Arc headbands unique, from their functional design that tackles common headband issues, to the innovative ARC shape.
• 20:22 - Success of Arc’s launch and how they managed to sell out in an hour!
• 24:00 - Wear-Arc’s brand’s growth, focusing on the importance of consistent online messaging pre-release and building meaningful connections to enhance brand presence.

I hope Sabrina’s story inspires you and offers a new perspective on hair insecurities. Don’t miss out on how Wear-Arc could be a game-changer for you. If you enjoyed this episode, please like, share, and let me know your thoughts or feedback! Thanks for tuning in!

Episode Specific Links:
Wear-Arc Instagram: wear_arc_
Wear-Arc Website: Wear-Arc
Sabrina’s Instagram: @TheSabrinaStorozuk
Pitch Club: Pitch Club

Amy's Links:
• Website
• Alpine Start Media's Instagram
• LinkedIn
• Jelt's Instagram