Innovating the Influencer Marketing Model with Michael Elschenbroich, Stylink
Description
Looking for a new model to market to influencers that is performance based but fair to all? Meet Stylink.
Stylink was founded in 2017 and has since become one of the largest end-to-end content monetisation platforms worldwide during the past few years. They are an online affiliate influencer platform that connects online shops and content creators. Stylink is empowering more than 130,000 influencers across Germany, Austria, Switzerland, the UK, Ireland, the Netherlands, Belgium, France, the US, and have recently launched in Australia. Their community has generated more than 14 million shop visits per month and more than 380m EUR (576m AUD) in annual sales.
In this Publisher Spotlight, Michelle Lomas sits down with the COO of Stylink, Michael Elschenbroich to talk about their unique model that drives performance while creating a unique algorithm that rewards influencers fairly for lead generation, and still allows brands to only pay against a sale.
Stylink are just one of the many great publishers available to access through Commission Factory. For more information reach out to the friendly team at Commission Factory here.
FLEX YOUR HUSTLE - Brought to you by Commission Factory.
If you’re tired of paying for clicks and impressions, Commission Factory is a pay-on-performance marketing platform where you pay only when tangible sales are generated, not just eyes on the page. Find out more about what they do here: https://bit.ly/3RNAptk
Flex Your Hustle is created and produced by Ampel.
Hosted by Michelle Lomas.
Director of Audio Production Stuart Buckland.
Executive Producer Josh Butt.
Thanks to Sophie Metcalfe, Emily Do and Zane McIntyre from Commission Factory
For more information visit ampel.com.au or email us at info@ampel.com.au
See omnystudio.com/listener for privacy information.