Innovation or Imitation? Build-A-Bear Takes on Jazzwares
Description
In this segment of "IP in the News" on Passage to Profit Show, we dive into the soft yet serious world of intellectual property with a plush toy showdown between Build-A-Bear, Squishmallows, and Jazzwares. From cuddly controversies to legal wrangling, we explore how innovation, imitation, and trademarks collide in the battle for the plush toy market. Hear expert takes on what went wrong, what could have been done differently, and what this means for the future of the stuffed animal industry. Get ready for a pillow fight like no other!
Richard Gearhart and Elizabeth Gearhart, co-hosts of Passage to Profit Show have this discussion with soap actress, podcaster and coach Gina Tognoni, innovation consultant Kay Allison and Warren Miles-Pickup from Pixel True and Marketing Motivators.
Whether you're a seasoned entrepreneur, a startup, an inventor, an innovator, a small business or just starting your entrepreneurial journey, tune into Passage to Profit Show for compelling discussions, real-life examples, and expert advice on entrepreneurship, intellectual property, trademarks and more. Visit https://passagetoprofitshow.com/ for the latest updates and episodes.