Jedd Williams (Head of Global Sales Acceleration at Poly) talks about how to integrate successful alliance partnerships into your sales strategy
Update: 2023-04-21
Description
On episode 24 of The Insiders podcast, hosts Richard Lane and Simon Hazeldine talk to Jedd Williams (Head of Global Sales Acceleration at Poly) about his experience using B2B alliance partnerships and co-selling framework, and how customer needs have changed since working from home has become more prevalent. Jedd also discusses: How sales acceleration can drive revenue across broader organisations, the importance of collaboration across and within businesses, and how to scale your renewal rates by focusing on your product/service.
"We make sure that we're maximising the the size of the opportunity and getting the customer what they need early on in the process."
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