Katherine Jones - ThinK Prosecco
Update: 2021-08-15
Description
We talk with Katherine Jones of ThinK Wine Group about what it takes to launch a new, lifestyle, low calorie wine brand. What did the design process look like? How was the gap in the market identified? How has it been marketed? Katherine also runs We Are SN, an influencer marketing agency, so we ask what platforms work best? How can influencers work best? And more...
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