Compliance and regulatory expertise emerge as critical differentiators for platforms embedding financial services, setting the foundation for sustainable growth and customer trust.

In this episode of Adyen Presents: Embedded Finance Podcast, host Hemmo Bosscher explores the evolving landscape of compliance in embedded finance with Mariëtte Swart, Adyen's Chief Risk and Compliance Officer, and Ash Forsyth, GM at ModMed, a leading healthcare software platform.

Episode Highlights:

• [00:00 ] Intro
• [01:14 ] Building a Regulatory Framework: Adyen's Journey
• [05:29 ] Strategic Approaches to Embedding Financial Products
• [09:28 ] Key Challenges in Platform Compliance
• [16:32 ] ModMed: Healthcare Software and Payment Innovation
• [27:12 ] Balancing Technology with Traditional Healthcare Practices
• [33:39 ] Navigating Complex Regulatory Requirements in Healthcare
• [39:01 ] Building Trust in Digital Payments for Healthcare
• [44:31 ] Advice for Platform Founders: Focus on Value-Driven Solutions
• [45:52 ] Key Takeaways: Compliance as a Strategic Advantage