Takeaways

• Kimberly Kirt has a background in fitness and marketing.
• She emphasizes the importance of understanding the audience.
• Branding should reflect the values and mission of the business.
• Social media is a full-time job for many business owners.
• Consistency in posting is key to engaging an audience.
• Viral marketing is about human intrigue and engagement.
• Content should be tailored to the target audience's language.
• Choosing the right social media platform is crucial for success.
• Building strong client relationships is essential for business growth.
• Future plans include creating a course for new businesses.

Summary

In this conversation, Kimberly Kirt shares her journey from being a fitness instructor to a digital marketing expert specializing in fitness and wellness businesses. She discusses the importance of understanding the audience, building a strong brand identity, and the role of social media in business growth. Kimberly emphasizes the need for consistency in marketing efforts and the strategies for creating engaging content. She also touches on the significance of client relationships and her future plans for Champagne Lion, including creating a course to help new businesses navigate the marketing landscape.

Champagne Lion

Website: https://champagnelion.com/

IG: @champagnelion.us

IG: @kimberlki