“We need to embrace technology or get left behind.”

This week we sat down with regional multimedia journalist Krystal Hoyte, whose storytelling has inspired many across the region.

In this episode, Krystal talks about her journey from writing stories to editing content carried on CNN. Brands and creatives will be inspired to embrace technology and seek creative ways to get their stories to their audiences.

About our guest

A multimedia journalist at the Caribbean Broadcasting Corporation with almost 10 years experience in the media industry, from print to digital to broadcast. 

Barbadian born but a regionalist at heart with a personal understanding of the unique environmental, economic, and social challenges facing the Caribbean region.

Focused on amplifying the voices of communities on the frontlines of the climate crisis. She has covered natural disasters across the Caribbean, from earthquakes in Haiti to the La Soufriere volcano eruption in St. Vincent and the Grenadines, hurricanes in Dominica, Grenada, Barbados and St. Vincent and the Grenadines including most recently the impact of Hurricane Beryl.

Wherever the story leads, she’s there.

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Want to recommend a guest? Seeking a PR agency to partner with to tell your story? Get in touch with us: ⁠info@thomasapr.com.