In this episode, I have a conversation with, recently promoted, Chief Brand Officer of NGL Collective, the largest digital-first Latinx media and entertainment company in the U.S. This means she now holds a c-suite position! The promotion is timed to the merger of NGL Collective and mitú, the leading digital media company dedicated to inspiring, representing and super-serving U.S. Latinos.

Vanessa oversees the social brands for mitú and NGL, including we are mitú, FIERCE, crema, Things That Matter, Somos mitú, as well as Hispanic Kitchen, Latina Moms, and Hispanicize. She and her team’s social brands connect with millions of Latinos across various social platforms to fulfill the mission of representing, entertaining, and super-serving the communities. She is committed to showcasing both the collective and unique experiences of Latinos that are fully American and are closely tied to their culture. Hope you enjoy!