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Christiana Marouchos and Becky Tasker are VPs at StackAdapt. Christiana leads brand and communications. Becky leads growth marketing. Together, they’ve helped shape the company’s marketing strategy, scale its team, and build a culture rooted in clarity, accountability, and equity.

In this episode, they talk about what it means to lead inside a fast-moving tech company. Christiana shares how storytelling has become the core of her approach to marketing. Becky breaks down how data and systems thinking helped her step into leadership. They both talk about imposter syndrome, learning to trust your voice, and what they’ve learned about building and managing teams that deliver.

This is a conversation about doing the work, leading with intention, and staying grounded when things move fast.

Show Notes

Guests

• Christiana Marouchos, VP of Marketing at StackAdapt
• Becky Tasker, VP of Growth Marketing at StackAdapt

Topics covered

• How Christiana and Becky moved from individual contributors into VP roles
• What it looks like to lead large teams through change
• Why storytelling matters in marketing, even in tech
• The difference between management and leadership
• How to navigate misalignment and hold people accountable
• Personal lessons on imposter syndrome, reflection, and coaching
• Creating equity on your team through simple, clear systems

Key Takeaways

• Leadership is about being clear, listening carefully, and showing people how their work fits into the bigger picture
• You do not need to have every answer to raise your hand for a new opportunity
• Feedback, context, and support go further than assumptions and control
• If you want to be seen as a leader, stop doing the invisible work and start owning the outcomes

Contact

Christiana Marouchos
LinkedIn

Becky Tasker
LinkedIn

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