First, some things are much bigger than they seem.

Second, some things have long-range implications of which you may not be aware.

I know I don’t cover all the mainstream topics. And trust me, we try.

You’ve heard my lament on the subject, which is that it’s too much to cover. BTW, nobody can cover it all. So I like trying to understand the news cycle, and I hope I help you understand it as well.

I was talking to a PR guy, a friend, and he pitched me an idea. It as boring. He thought the idea was spectacular, until I explain why no media outlet would pick it up. I then pitched an idea and he loved it.

Now he is in the media business, and I dabble. But I know that scenario would repeat itself daily if he bothered to call me daily.

So I’m not necessarily bored with the news. I’m just more interested in the objects that may be bigger than they appear in the rearview mirror.

Take for example the show Landman.

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