In this episode, John Franklin (https://www.instagram.com/johnisbuilding/) and Mateo Lopez sit down with Sarah and Chris Amenta from SoCal Weightlifting Club (https://www.socalwlc.com/) to chat about how they grew the largest weightlifting gym in America and now generate $50k/month.

P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.

Show Notes:

(00:00 ) Introducing Sarah and Chris

(1:35 ) What is SoCal Weightlifting Club?

(7:59 ) Challenges of growing a weightlifting club

(11:11 ) Onboarding, packaging, and pricing

(16:09 ) Classes, members, and coaching

(24:02 ) Creating weightlifting events and competitions

(31:09 ) Run a successful gym with Kilo (visit https://usekilo.com/)

(32:39 ) What is Onyx?

(40:00 ) The staff and influencer gyms

(43:53 ) Marketing strategies for attracting new clients

(50:51 ) Reducing retention

(55:04 ) What's next for the gym business?

(57:15 ) Where to go if you want to find Sarah and Chris