Luke Carthy on DTC and making the world better with e-commerce
Update: 2021-08-31
Description
TIMESTAMPS
0:00 Introduction
0:50 Fighting injustice and prejudices with e-commerce
7:44 What it's like to start a DTC business as an SEO
10:48 The vision for Afrodrops
15:25 Improving internal search for e-commerce
20:05 Internal search best practices
21:11 The DTC brands and marketplaces that are killing it right now
26:40 The impact of the pandemic on e-commerce
30:41 Growth categories in e-commerce
35:19 The next generation of e-commerce
37:58 The challenge of going from offline retail to e-commerce
SHOW NOTES
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