Mark Mortimer: Data-Driven Decision-Making in Sheep Farming
Description
Have you subscribe to Farms Advice? Share it with a mate. This episode is a gem for those on and off farm with Mark Mortimer. A proud sheep geek. The conversation covers a wide range of topics, including technology in farming, family farm history, education, sheep breeding, pasture management, and decision-making in farming.
Mark Mortimer shares insights on the use of technology, the history of his family farm, his education journey, the development of Centre Plus, and the management of pastures and cropping. He also discusses the importance of balancing the use of paddocks and the psychological impact of loss in farming decisions. Mark shares insights on soil science, farm advisory, succession planning, and data-driven decision-making in sheep farming. He emphasises the importance of gathering data as a by-product of management and the need for better tools in the sheep industry. Mark also advises saying 'yes' to new ideas and working out the details later.
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