Marketing campaigns, not flywheels

Update: 2023-10-10

Description

Sam tells German about his new idea for scoped marketing campaigns, the difference between YouTube videos and Build UI lessons, scoping new course launches to a month, and lifetime pricing vs. course bundles.

Build UI's Lifetime membership sale page: https://buildui.com/pricing

Twitter: German, Sam

Comments

In Channel

Start with the title

2024-02-1257:22

Minimize regret, maximize marketing

2024-02-0745:47

Sleeping Easy with Tyler Young

2023-11-2140:38

Why film studios don't market old movies

2023-11-1352:05

Why would it work this time around?

2023-10-1757:04

Marketing campaigns, not flywheels

2023-10-1051:04

A whirlwind tour of what Peter is doing (with Peter Ullrich)

2023-10-0438:38

Stop overthinking and start creating

2023-09-1946:21

The power of pairing

2023-08-1547:42

Having a growth mindset

2023-07-2535:18

Catching up on Lifetime Memberships + Testing Liveview

2023-07-0455:13

Testing LiveView launch date, and creating more content

2023-05-0947:44

Obviously interested in business

2023-04-1842:35

Goodbye subscriptions, hello lifetime memberships

2023-04-1053:05

You only control the effort, not the results

2023-03-0747:15

Fewer, focused hours

2023-02-2849:04

Being decisive

2023-02-2141:38

Balancing serendipity and deadlines

2023-02-1433:39

Shorter form content

2023-02-0750:06

Hitting our weekly goals

2023-01-2440:39

00:00

1.0x

Marketing campaigns, not flywheels

German Velasco and Sam Selikoff

#box-pro-ellipsis-176751873509869{-webkit-line-clamp:2;}Marketing campaigns, not flywheels

Marketing campaigns, not flywheels

German Velasco and Sam Selikoff

Marketing campaigns, not flywheels