Meet the Marketer: David Miller, San Diego Zoo
Description
Marketing is often confused with promotion, but really, it's about much more than that. Marketing is about knowing and understanding your customer so well that your product or service fits them and, ultimately, sells itself. In short, marketing is about insight above all else.
In the spirit of those insights, we present our Meet the Marketer series, where we discuss the careers and tactics of marketers behind industry-leading brands.
In this episode, we sit down with David Miller, Chief Marketing Officer at the San Diego Zoo – an international, nonprofit conservation organization that integrates wildlife health and care, science, and education to develop sustainable conservation solutions.
Tune in to discover how David's extensive experience in the entertainment industry, including impressive past roles at Universal Studios Hollywood and Los Angeles Philharmonic, has honed his exceptional marketing expertise.
United States
