Melanie McMurrain on Hitting the Inbox: Email Marketing Strategies for 2020 & Beyond
Update: 2020-06-20
Description
Check out these episode highlights:
01:55 – Who Melanie works with and why she does what she does
03:10 – Melanie’s study of the customer journey
04:15 – Why you need to clean your email house
08:25 – How to maintain the relationship of a large happy customer base
11:15 – Why emails really are the under-appreciated workhorse
13:10 – Why it is a good thing that customers unsubscribe from your list
14:35 – Melanie’s Website Address.
The post Melanie McMurrain on Hitting the Inbox: Email Marketing Strategies for 2020 & Beyond appeared first on Summit SCALE® Podcast.
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