Messaging and positioning for SaaS - how to get it right with data | With Peep Laja

Update: 2022-06-22

Description

In this podcast episode, join special guest Peep Laja, CEO of Wynter, and our host Claudiu Murariu, CEO and Co-Founder of InnerTrends, as they dive into the importance of successful messaging and positioning in order to convert customers.

Here’s what they talked about:

Why product roles should care about messaging and positioning;
Strategies for improving messaging and positioning;
What good messaging looks like;
Questions you should be asking when testing messaging;
How long it takes to start seeing results from improved messaging.

Comments

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00:00

Messaging and positioning for SaaS - how to get it right with data | With Peep Laja

InnerTrends and Data-led Academy

#box-pro-ellipsis-176238563546471{-webkit-line-clamp:2;}Messaging and positioning for SaaS - how to get it right with data | With Peep Laja

Messaging and positioning for SaaS - how to get it right with data | With Peep Laja

InnerTrends and Data-led Academy

Messaging and positioning for SaaS - how to get it right with data | With Peep Laja