Some think public relations is ALL about relationships. If you can schmooze with the right reporters, you can get guaranteed coverage for your clients. That's not quite true -- but hey, a good relationship with a reporter doesn't hurt! So, how do you cultivate that relationship?  Mind Meld PR Founder Jonathon Narvey talks with BetaKit's Editor-in-Chief, Douglas Soltys. BetaKit covers tech news, trends and innovation across Canada. Full Disclosure: Jonathon doesn't just pitch BetaKit on a regular basis. He used to work for them, back when he was BetaKit's Senior Editor on the West Coast (before making the switch to PR). So, Jonathon and Douglas kind of go way back.  

This podcast is produced by Mind Meld PR 

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BONUS NOTE: BetaKit has recently launched a Patreon campaign (which is alluded to at the end of this recording). BetaKit is creating independent Canadian tech & startup journalism. If you would like to support them (and you should), you can contribute to their campaign here:  

https://www.patreon.com/betakit 

This podcast is produced by Mind Meld PR  

https://www.mindmeldpr.com/ 

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