Oh boy, something went wrong this week! No, we’re not talking about the financial trouble KTM finds itself in – although I promise we’ll touch on that in a bit – but about our microphones. We’ve got it fixed for next week, but this episode the quality is in the lovely tone of ‘tin can’. Sorry about that. 

However, don’t go away just yet, because we’ve got a guest! This week, we’re talking about the future of MotoGP. That’s the financial future, to be precise. With Liberty Media buying the championship, the question is: what motivates them to do so and what could they do with it? To answer this, we’re joined by financial expert, old friend of the show and Monza Group founder Dario de Wet. 

It starts about finance, but pretty soon the bigger picture appears when the concept of ‘value’ comes up. Because what is it that gives MotoGP value? Not just monetary value, but an actual presence in the lives of people? And can new owners bring that to a new audience without alienating the old one? Or, put simply: how can we show people what makes this sport great, without losing it? 

Want more? Visit our website or support us on Patreon. With big thanks as always to Brad Baloo from The Next Men and Gentleman's Dub Club for writing our theme song. Check out The Nextmen for more great music!