Name Brands: Sounding Off On Innovation with Bose Chairman Bob Maresca

Update: 2018-12-05

Description

How did noise-cancelling headphones develop into the hot, innovative product they are today? How has Bose Corporation carried on the legacy of Dr. Bose in an era of increasing competition? Bose Chairman Bob Maresca joins Roger and Larry in studio to discuss how he, as a researcher, learned to flex his business muscle to join the executive team and help the audio giant grow. Plus, he shares his experience working with the NFL and how his headphones ended up on the ears of all NFL coaches.

See omnystudio.com/listener for privacy information.

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Name Brands: Sounding Off On Innovation with Bose Chairman Bob Maresca

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Name Brands: Sounding Off On Innovation with Bose Chairman Bob Maresca

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Name Brands: Sounding Off On Innovation with Bose Chairman Bob Maresca