DiscoverON THE MOVE: Transportation Sales & Marketing Success StoriesNavigating Sales Strategy in Transportation with Lexi Farris
Navigating Sales Strategy in Transportation with Lexi Farris

Navigating Sales Strategy in Transportation with Lexi Farris

Update: 2025-06-04
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TMSA’s On the Move Podcast – Featuring Lexi Farris

In this episode of TMSA On the Move, we sit down with Lexi Farris, Director of Strategy at Upwell and a speaker at the upcoming TMSA ELEVATE Conference. With a career rooted in sales and business strategy, Lexi brings a sharp, insightful perspective to the complex challenges facing transportation and logistics companies today.

She shares how her experience on the front lines of sales has informed her approach to high-level strategy, and how leaders can stay agile in an industry that’s constantly evolving. Lexi also gives us a preview of her ELEVATE session and what attendees can expect to learn.

Check out the Transportation Sales and Marketing Association (TMSA) website or engage with us on LinkedIn.

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Navigating Sales Strategy in Transportation with Lexi Farris

Navigating Sales Strategy in Transportation with Lexi Farris

Jennifer Karpus-Romain