“We're in transformation right at this moment, and everybody is now grappling to get their heads around AI and how it works. My fear is that internal communication professionals will do exactly what we did with the advent of social media. And that is, we kind of waited. It was coming along, and we sat back. We need to be at the forefront and exploring this technology, not fearing it, but exploring it.”  

- Adrian Cropley, Founding Director, Center for Strategic Communication Excellence  

Julie Ford speaks with Adrian Cropley, a renowned strategic communication expert and founding director of the Center for Strategic Communication Excellence, on the intersection of internal comms and artificial intelligence. Adrian shares his profound insights on the rapid advancement of AI technology and the importance of equipping IC professionals with the necessary tools and strategies to harness its potential.  

Adrian Cropley: https://www.linkedin.com/in/cropleycommunications/

Julie Ford: Julie Ford - https://www.linkedin.com/in/jmford/  

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