Many professionals are turned off by the idea of “networking.” They think it’s about slimey glad-handing and using others to get ahead. But when pursued with an eye toward leveraging your skills and experiences to help other people succeed, building a professional network becomes something else entirely – a chance at authentic human connection that can fuel enriching relationships and create opportunities over decades.

On this episode of the Startup of You Podcast, Reid and Ben break down three common misconceptions about how professional networks function, while also deep-diving on two types of relationships that are essential for success: “Allies” (close collaborators) and “Friendlies” (acquaintances).

Follow Reid Hoffman on LinkedIn: https://www.linkedin.com/in/reidhoffman/

Follow Ben Casnocha on LinkedIn: https://www.linkedin.com/in/bencasnocha/ 

Check out the Startup of You Website: https://www.startupofyou.com

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