One Hard Lesson Learned On April Fools Day... Leads To More Sales Today… - with Tobin Slaven
Update: 2021-05-04
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One Hard Lesson Learned On April Fools Day... Leads To More Sales Today
Forty years ago I planned a (what I thought was) fun April Fool's joke on my brother... that kind of went sour, or maybe I should say SALTY in the wrong way.
But the bigger takeaway is that - people are going to buy what and when they want to "buy" not what and when you want to sell.
So in the simplest terms possible - make the buying easier 😱
Because the alternative is... the selling will be harder.
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