How can the way you treat your customers radically change your company's success? And, more importantly… What happens when customers become your partners, not just transactions? In this episode of North Star Leaders, Lindsay sits down with Colin Zima, CEO of Omni, to dive into what it takes to build a company where transparency, trust, and real partnerships drive everything. Colin shares his thoughts on leadership, the power of treating customers like true collaborators, and why a culture of openness and authenticity can set you apart in a crowded market.

You’ll hear them discuss:

• 
  

  High trust culture: Why giving your employees the freedom to work independently without micromanagement can lead to a stronger, more empowered team.

  
  


• 
  

  Customer relationships: How treating your customers as partners — not just clients — led to a major breakthrough during a critical moment for Omni.

  
  


• 
  

  Leadership style: Colin’s “lead by doing” approach and why authenticity is at the heart of being an effective leader.

  
  


• 
  

  Scaling culture: The hurdles and opportunities that come with scaling a high-trust, transparent culture as your company grows.

  
  


• 
  

  Work-life balance: How Omni fosters an environment where people can work hard and still enjoy their personal lives, finding a healthy balance between getting stuff done and relaxing.

  
  


• 
  

  Giving and receiving feedback: Why being more intentional with shout-outs and feedback is helping to reinforce Omni's culture and make it even stronger.

  
  


• 
  

  Building strong foundations: How Colin’s previous experiences shaped his leadership at Omni, and the lessons he’s carried forward into building a successful company culture.

  
  

Resources:

Colin Zima on the Omni Web | LinkedIn

Lindsay Pedersen - Contact me to tell me who you'd like to hear as a guest! | Connect with me on LinkedIn