Patrick on Scaling Docker’s Sales Team from 5 to 70 FTEs in EMEA
Description
In this episode of the Nobel Podcast, we welcome Patrick Wittenberg, VP of Sales for EMEA & APAC at Docker. With nearly two decades of sales experience at leading tech companies, Patrick shares his journey of scaling Docker’s commercial team from just 5 to 70 FTEs and driving revenue growth across international markets.
Patrick opens up about:
Building and leading high-performing global sales teams
How Docker became the de facto standard for containerization
Balancing strategic vision with day-to-day sales leadership
The importance of culture, trust, and curiosity in sales success
Lessons learned from hitting and missing ambitious quotas
The impact of AI on developers, sales models, and the future of Docker
This conversation is packed with insights for sales leaders, founders, and anyone interested in scaling teams, managing growth, and navigating the challenges of global sales.



