Permacultural Marketing and How Not To Set Your Ad Spend on Fire — With Adam Bell
Description
Do you ever feel like your ads are just lighting cash on fire?
Maybe it’s time to go back to first principles.
Adam Bell has grown agencies and guided clients from startups to multinationals. Through it all, he’s focused on wasting less, connecting spend to revenue, and building the systems that make it all work.
In our conversation, we talk about why most ad waste happens before a campaign even starts. Adam also reflects on choosing your bets instead of chasing every trend.
We dig into his idea of “permacultural marketing” and getting the most mileage out of every asset you create. Adam talks about how to work with what you actually have, and how to get creative when you need new content but producing it feels hard.
If you’re ready to waste less and focus on the campaigns that actually move the needle, this episode is a great reset.
Adam’s LinkedIn: https://www.linkedin.com/in/adamonads/
Adam’s Instagram: https://www.instagram.com/awawithadam/
Website: https://bigbusinessagency.com/
Brittany’s Website: https://downeystrategy.com/
Brittany’s LinkedIn: https://www.linkedin.com/in/brittany-downey/
United States
