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Picking Priorities

Picking Priorities

Update: 2025-04-161
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Description

How do you decide what to work on next, without relying on a long, stale to-do list? In this episode of The REWORK Podcast, 37signals co-founders Jason Fried and David Heinemeier Hansson talk about why they don’t rely on lengthy roadmaps to set priorities. Instead, they focus on what makes sense now, not what seemed like a good idea months ago. They explain how working in real time leads to better decisions and thinking that fits the moment.

Key Takeaways:

  • 00:44 – Priorities aren’t permanent—they’re meant to shift as you learn
  • 03:20 – Ditch the roadmap mentality in favor of real-time decision-making
  • 07:20 – There’s a difference between winging it and planning as you go
  • 09:10 – Why 6-week cycles give you just enough structure without locking you in

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Picking Priorities

Picking Priorities

37signals