Join CT as he explores the evolving landscape of public education with Dr. Frank Redmon. In this episode, they discuss public education’s “Netflix moment” and the growing need for schools to embrace marketing, transparency, and innovation. Dr. Redmon shares how real-time data, Multi-Tiered Systems of Support (MTSS), and Universal Design for Learning (UDL) are driving inclusivity and improving outcomes. Discover practical leadership strategies for building trust, fostering collaboration, and navigating the challenges of today’s competitive educational environment.

Key Takeaways:

The "Netflix Moment" in Education: Public schools face increasing competition from charter and for-profit institutions, requiring them to market their value and success stories effectively to maintain trust and relevance.

Breaking the Stigma of Marketing: Public education can use marketing as a tool for transparency, community engagement, and trust-building—not as propaganda but as a way to highlight real accomplishments.

Data-Driven Leadership: Leveraging both formative and summative assessments ensures schools can dynamically adapt to students' needs, improve outcomes, and communicate successes clearly.

Innovative Approaches: Initiatives like Multi-Tiered Systems of Support (MTSS) and Universal Design for Learning (UDL) promote inclusivity by meeting the diverse needs of students and fostering equitable learning environments.

Leadership Lessons: Effective leadership involves adaptability, clear communication, and a commitment to serving students and communities over personal accolades.

Building Trust Through Transparency: Open and honest communication bridges gaps between community expectations and school performance, reshaping public perceptions of education.

Chapters:

00:00 Introduction

01:00 Meet Dr. Frank

04:00 Marketing Challenges

08:36 Understanding Skepticism

12:16 Simplifying Public Education

17:09 Frank's Leadership Journey

28:34 Key Initiatives

39:12 Conclusion

Connect with Dr. Jim: linkedin.com/in/drjimk

Connect with CT: linkedin.com/in/cheetung

Connect with Dr. Frank Redmon: linkedin.com/in/francis-redmon-01841522

Music Credit: Shake it Up - Fesliyanstudios.com - David Renda



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