Resurrecting a well-known brand: The rebirth of Jobster
Description
This spring, in what felt like a Back to the Future moment for veterans of job boards, the Jobster.com brand was reborn.
The original Jobster was founded in 2004 in Seattle, Washington, USA and led by Jason Goldberg. It raised $50 million, which was an eye-popping amount of money at the time. It attempted to combine the best of social media, which was in its infancy at the time, and job boards, which weren't much older. Within a couple of years, Jason departed, mass layoffs commenced, and the once darling became obscure.
Cohost Peter M. Zollman of AIM Group is unavailable today but our other cohost, Steven Rothberg of College Recruiter, is joined by Jeff Dickey-Chasins, formerly known as The Job Board Doctor, and who still does some consulting when he's not busy being retired.
We ask our guest, Vincent Cruz, why his Dutch company acquired the Jobster brand, what is the business model, who they compete against, and what the future looks like.
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United States
