Revitalizing Print Marketing with Greer Stewart
Description
Greer Stewart, Marketing Manager at Renaissance Publishing, joins us to explore the unique advantages of print advertising in today’s digital landscape. We dive into why print ads have a higher recall rate than digital and how publications like New Orleans Magazine, Acadiana Profile, and Louisiana Life continue to thrive. Greer breaks down how tangible, lifestyle-focused magazines provide a memorable, long-lasting experience that resonates with readers in ways digital ads often don’t.
We also discuss the innovative ways Renaissance Publishing bridges print and digital worlds, offering local businesses diverse options, from traditional ads to social media campaigns and event sponsorships. If you're a business owner looking to reach New Orleans audiences effectively, this episode is packed with insights to help you make informed marketing decisions.
Our show's host, Josh Owen, is the co-founder of Comfy Stone, a New Orleans-based video marketing company. With a solid foundation of over 5 years in guiding brands toward leveraging video content for business growth, Josh brings a wealth of expertise to the table. His experiences have taught him valuable lessons in video marketing, and he continues to adapt and learn as the world evolves.
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