DiscoverCEO TradecraftRich Williams on Hypergrowth, Product Obsession, and CEO DNA
Rich Williams on Hypergrowth, Product Obsession, and CEO DNA

Rich Williams on Hypergrowth, Product Obsession, and CEO DNA

Update: 2025-05-17
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Description

Rich Williams (former CEO of Groupon) joins Jason Radisson to talk about the realities of hypergrowth, what it takes to become a product-driven CEO, and why curiosity, conflict, and decision speed are non-negotiables in leadership.

This episode of CEO Tradecraft breaks down what most leadership conversations gloss over—operational scars, inflection points, and the actual skill set behind the title.

Subscribe for new episodes: https://www.youtube.com/@ceotradecraft

Follow us on LinkedIn: https://www.linkedin.com/company/ceotradecraft/

Connect with Jason: https://www.linkedin.com/in/jason-radisson/

Chapters:00:00

- Intro01:44 - Welcome + Why Groupon Was a Hot Mess (in a Good Way)06:46

- Inside the Founding Team: Andrew, Eric, and the Samwers08:32

- IPO, Chaos, and the Three-Legged Stool Problem11:28

- Is Hypergrowth Just What Tech Does?14:56

- Operational Rigor, Manual Systems, and Scaling Pain17:56

- Forward-Deployed Teams and the Future of Work23:05

- Reflections on the CEO Skillset Groupon Built25:36

- Seeking Out the Hard Stuff: Intentional CEO Pathing28:28

- Becoming a Product Leader (Even If You Start in Marketing)31:33

- What Great Product Managers Actually Do34:34

- From Technical Co-Founder to CEO: The Next Generation37:36

- CEO DNA: Curiosity, Conflict, and Rapid Decisions43:40 - Outro

CEO Tradecraft goes deep with founders, operators, and executive decision-makers.

Real stories. Real strategies. Real tactics.


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Rich Williams on Hypergrowth, Product Obsession, and CEO DNA

Rich Williams on Hypergrowth, Product Obsession, and CEO DNA

Jason Radisson