Rule of 40 vs Grow At All Costs w/ Mark Wayland (CRO, Box)
Update: 2025-06-04
Description
Get the Science of Scaling Database! Real Playbooks from Billion-Dollar Companies: https://clickhubspot.com/scienceofscaling
When budgets are tight and every rep needs to perform, you need force multipliers, not more headcount.
Sometimes you need Rule of 40 -- a private equity orientation that can still lead to great success for the founders, the executives, and the investors.
Mark Wayland (CRO, Box) talk about how only a few months into his grow at all costs company he found himself with an activist investor and a pivot to Rule of 40.
The Science of Scaling is a HubSpot Original Podcast // Brought to you by HubSpot Media in collaboration with HubSpot For Startups // Produced by Matthew Brown.
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