S1E6: Liz Gross, Anice Barbosa, Kayla Hersperger, and Erika Fields

Update: 2020-12-03

Description

On the Season 1 finale, Eric welcomes Liz Gross (CEO of Campus Sonar), Kayla Hersperger (Slippery Rock University), Anice Barbosa (Wheaton College), and Erika Fields (Carnegie Dartlet) to talk higher education social media trends.

• Balancing and prioritizing social platform presence
• Leveraging TiKTok and/or Reddit for higher education marketing
• Facebook myths and opportunities
• Predictions for social media in 2021

Comments

In Channel

S3E8: Adapting To A New University’s Admissions’ Culture: Mateo Remsburg, Assistant Vice President for Enrollment Management, Executive Director of Undergraduate Admissions at Ohio University

2022-04-1333:26

S3E7: The Future of Student Access, Financial Aid, and International Recruitment: Greg Zaiser, VP of Enrollment, Elon University

2022-04-0628:00

S3E6: Even the Biggest Higher Ed Brands Must Evolve Their Strategic Communications: Ryan Bradley, Vice President for Strategic Communications, University of Alabama

2022-03-3028:58

S3E5: Utilizing Multi-Campus Enrollment Strategies That Work: Michelle Lewis, Assistant Vice President for Enrollment Planning, Washington State University

2022-03-1630:44

S3E4: The Challenges and Rewards of Marketing Integration at a Public University: Tera Buckley, Director of Web & Multimedia Marketing, University of North Dakota

2022-03-0927:41

S3E3: Hunger Makes a Modern Admissions Expert: Adam Castro, Vice President of Admissions, Mercy College

2022-03-0335:48

S3E2: Choosing Strong Foundations Over Shiny Objects: Jennifer Schufer, Assistant Vice Chancellor for Marketing & Content Strategy, University of Colorado Boulder

2022-02-1632:37

S3E1: Leading with Passion: Stacy Gato, VP of Enrollment at Averett University

2022-02-0933:02