S2 EP30: (Part 1): Marketing That Gets Results: How to Build a Marketing Routine That Actually Sticks
Description
Are you stuck in the feast-or-famine marketing cycle? Feeling overwhelmed trying to keep up with what you successful entrepreneurs doing? In this episode, I tackle a question that came up recently during Marketing Mondays: "How do I build a marketing routine that I can actually stick to?"
I share why most marketing routines fail (hint: you're comparing your chapter 1 to someone else's chapter 20) and my 3-tiered approach that lets you start where you're at and scale strategically. You'll discover the minimum viable marketing framework that requires just 2-3 hours per week but keeps your business moving forward, plus my 3-block system for structuring your time so you stop tweaking your About Page and start doing the tasks that will actually generate leads.
Most importantly, I'm helping you understand why and how to make marketing as non-negotiable as checking your emails - because without consistent marketing, you're always one quiet month away from panic.
📚 Resources Mentioned🔗
Marketing Mondays Weekly implementation-focused workshops every Monday at 9am UK time
🤝 Connect with Niki
👩💼 About the Host
Niki Hutchison is a marketing strategist with 20+ years of experience helping service-based businesses go from overlooked to fully booked. With a degree in business, a postgraduate diploma in advertising strategy, and years of agency experience as a brand strategist. Niki combines deep marketing expertise with practical, implementable strategies. She's the current Digital Creator of the Year and Runner Up Agency Owner of the Year at the Digital Women® Awards, and hosts the weekly Marketing Mondays community where business owners implement marketing strategies in real-time.
Subscribe & Review
Apple Podcasts: Subscribe & Review
United States
