S4 Ep2: Building visibility for underrepresented founders and executives with Sar Ruddenklau, Founder of Cursive Media
Update: 2025-09-16
Description
This week on Tech Can't Save Us, host Paul David is joined by Sar Ruddenklau, Founder of Cursive Media, a strategic communications agency that works specifically with underrepresented B2B founders and C-suite executives to transform them into influential thought leaders.
They discuss how the executive branding landscape has shifted, and why showing up as an authentic human voice has become more crucial. Saar explains the specific challenges facing underrepresented founders, including the confidence gap that holds back talented executives who don't realise the value of their expertise.
The conversation covers Saar's journalistic approach to content creation, her strategy of deliberately keeping Cursive small to maintain hands-on relationships with clients, and how she helps founders build credibility.
Saar shares insights from her work across healthtech and fintech, her background moving from Australia to the US, and much more!
Find more about Cursive Media here:https://www.cursive.media/
Follow Sar here:https://www.linkedin.com/in/sarruddenklau/
They discuss how the executive branding landscape has shifted, and why showing up as an authentic human voice has become more crucial. Saar explains the specific challenges facing underrepresented founders, including the confidence gap that holds back talented executives who don't realise the value of their expertise.
The conversation covers Saar's journalistic approach to content creation, her strategy of deliberately keeping Cursive small to maintain hands-on relationships with clients, and how she helps founders build credibility.
Saar shares insights from her work across healthtech and fintech, her background moving from Australia to the US, and much more!
Find more about Cursive Media here:https://www.cursive.media/
Follow Sar here:https://www.linkedin.com/in/sarruddenklau/
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