S5 E107 Content, Community, And Technology with Andrew Hong from Tobe Agency
Description
Tobe Agency is a hybrid agency that helps brands market themselves via exciting creative content, specifically directed to their members. Currently, they focus on podcasts, videos, and downloadables, with their three pillars being content, community, and technology.
In our conversation today we will learn how Tobe’s CEO - Andrew Hong transitioned from finances to marketing, why he thinks that creative content is the future of the sector, and how important it is to have a community around your brand. As Andrew puts it you have to ‘Stand up to a community, launch and acquire members, and manage it. Keep listening for more key insights!
You can learn more about Tobe and Andrew here:
Tobe Agency - https://www.tobeagency.co/
Andrew’s Linked In - https://www.linkedin.com/in/andrewnhong/
Andrew’s Twitter - https://twitter.com/andrewnhong
Andrew’s Podcast - Entrepreneurship Sucks - https://open.spotify.com/show/5l7LQBSjFt0BMkH6vits8F
Andrew’s Publications on Tobe Agency website - https://news.tobeagency.co/learn/author/andrew-hong
This Podcast is brought to you by Growit Group and produced in collaboration with Circle Audio.