S6 Ep2 - Marketing is Overwhelming: Burnout, AI Takeovers & Getting Hired in Marketing
Description
Welcome back to The Girls in Marketing Podcast!
In this episode, we’re diving into the latest things shaking up the marketing world, from the battle between X and Threads to the growing burnout crisis in the industry. What do these changes mean for marketers navigating marketing and job market uncertainty? And how can professionals stand out in a competitive landscape while protecting their well-being?
Marketing is overwhelming, but we're here to break it down, help you stay ahead, and remind you that you’re not alone in this industry.
Chapters:00:00 Introduction04:25 The Turmoil of X and the Rise of Threads09:08 Apple's iOS Email Update and AI Summaries15:17 AI Usage in Marketing Roles20:25 Emotional Exhaustion in Marketing23:18 Understanding Company Culture and Support23:43 Self-Reflection and Managing Expectations24:17 Addressing Imposter Syndrome25:45 Navigating Internships and Job Applications27:29 Building a Standout CV and Interview Skills30:14 Effective Networking Strategies36:00 Charity Campaigns and Marketing43:43 Creative Marketing Campaigns46:51 Conclusion and Final Thoughts