S6 Ep3 - What's Next in Digital: YouTube's Future, TikTok Music Takeover & Google's AI Career Coach
Description
Welcome back to The Girls in Marketing Podcast!In this episode, we’re exploring the latest updates in social media and tech, from YouTube’s plans for the future to TikTok’s growing influence on the music industry. We’re also breaking down Instagram’s new dislike button and Google’s AI-powered career tool, Career Dreamer.What do these changes mean for marketers and content creators? And how can professionals stay ahead in an industry that’s constantly evolving?Social media and technology move fast, but we’re here to help you make sense of it all and stay ahead of the curve.
Chapters:
00:00 Introduction
00:48 BuzzFeed's Positive Social Media Platform
06:55 Instagram's New Dislike Button for Comments
12:14 YouTube's Evolution and Future Plans
17:01 Google's AI Career Tool: Career Dreamer
20:21 TikTok's Impact on Music Discovery
26:57 The Impact of TikTok on Music Discovery
27:51 Insights from Marketing Experts
28:34 Understanding the Customer Journey
30:58 Optimising Customer Communications
39:53 Exploring New Brand Collaborations
43:44 Mr. Beast on Diary of a CEO
46:57 Burberry's Nostalgic Campaign
49:42 Final Thoughts and Wrap-Up
United States
