SBN43: Sony celebrates a bumper Cricket broadcast deal, emerging sports to benefit from broadcast monopoly, India surpasses the 800 million internet users milestone and more

Update: 2024-04-03

Description

Sony acquired broadcast and live-streaming rights for New Zealand Cricket, Reliance Industries owned RISE Worldwide’s impressive numbers for sponsorships and partnerships they have closed for franchises at IPL 2024, how the Viacom 18 and Star Sports merger will help emerging sports from an advertising perspective, India surpasses the 800 million internet user achievement and what it means for sports comms and fan engagement and I wrap up the episode with my views about an interesting partnership between Hyundai Motors India Foundation and Go Sports Foundation and what the partnership means for para-athletes and para-sports in India.

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SBN43: Sony celebrates a bumper Cricket broadcast deal, emerging sports to benefit from broadcast monopoly, India surpasses the 800 million internet users milestone and more

#box-pro-ellipsis-176336422915491{-webkit-line-clamp:2;}SBN43: Sony celebrates a bumper Cricket broadcast deal, emerging sports to benefit from broadcast monopoly, India surpasses the 800 million internet users milestone and more

SBN43: Sony celebrates a bumper Cricket broadcast deal, emerging sports to benefit from broadcast monopoly, India surpasses the 800 million internet users milestone and more

Nilesh Deshmukh

SBN43: Sony celebrates a bumper Cricket broadcast deal, emerging sports to benefit from broadcast monopoly, India surpasses the 800 million internet users milestone and more