Making sure that your business is optimised for digital search often makes the difference between that business thriving or dying. You want your ideal potential customers to find you in the digital world right? Then you will need to get your Search Engine Optimisation (SEO) as best as it can be. The good news is that you are largely in control in how easily search engines like Google can find you for certain keywords and phrases.

Your business website

You have control over everything on your website. You can ensure that your blogs answer questions, problems, reviews and comparisons that your potential customers want to know the answer to. You can ensure that once the visitor is on your website that the other pages will help steer them to complete your call to action. You can ensure that all the images have good descriptive alt tags for the search engines to pick up and that all your content is key word optimised.

Backlinks to your website

Google algorithms love nothing more than high quality backlinks coming from high authority, subject focused websites, to your website. You can play an important role in enabling these backlinks. Through the submission of educational and informative editorials, business directory sign ups, digital sponsorships, social media posts and industry awards you can cultivate a network of permeant backlinks to your website.

If you want someone else to do this for you

We understand. You have better things to do with your time. Why not head over to My Marketing Dept and check us out. Alternatively, book a zoom call and let's get the ball rolling.