SMME #406 Gearing Up for Gift Card Sales in December
Description
The holiday season is upon us, and you know what that means…holiday sales! And I’m not talking about the “savings” type of sales; I’m talking about the opportunities for your spa to hit incredible Q4 revenue records. Of course, one of the top ways to increase spa sales during the holiday season is through gift cards.
However, gift cards aren’t as simple of a revenue stream as you might think unless you’re prepared in your marketing and cash flow management. In this episode, I’m covering my top tips for getting geared up to make major gift card sales that set you up for going into a successful 2025!
In this episode, you’ll learn:
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How gift cards can be an easy source of sales and revenue during the hectic holiday season
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Important notes about complying with gift card laws on the state and federal level
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My top tips for cash-flowing your gift card revenue (and profiting even more!)
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A review of my top gift card promotion strategies and notes on corporate gifting
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The top three ways to market your gift cards for sales and redemption
To read the full show notes for this episode, visit: https://www.addoaesthetics.com/podcast/ep406
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