DiscoverPlanet Amazon PodcastSafeguarding Your Brand on Amazon: Trademark Insights and Strategies
Safeguarding Your Brand on Amazon: Trademark Insights and Strategies

Safeguarding Your Brand on Amazon: Trademark Insights and Strategies

Update: 2023-10-20
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Have you ever wondered why a trademark is your golden ticket to success on Amazon and how to effectively navigate the Accelerator program for early access to the Amazon Brand Registry? Janet Moreira, our guest from Caldera Law, joined us in this Planet Amazon podcast to answer these questions, explain the legal protection a trademark offers, and advise on avoiding brand name conflicts.

We also tackled the tricky subject of registering a trademark outside the United States. International sellers, listen up! It's vital to register your trademarks in all countries you operate in for maximum brand protection. 

Janet talked about the myriad of tools Amazon provides to safeguard your brand, the right course of action if another seller uses your trademark, and how to report a violation to Amazon's Brand Registry team.

Finally, we discussed the rules surrounding trademark usage on products and packaging and the risks of using descriptive marks. And don't fret if you're wondering how to select an IP Accelerator firm or navigate through filing a trademark.

Tune in and arm yourself with the knowledge to protect your brand and thrive on Amazon.

To learn more about Caldera Law https://www.caldera.law/

Want to chat with us about this podcast? Send us a text message here

The Planet Amazon podcast, brought to you by Phelps United, addresses all things Amazon and other eCommerce marketplaces. In each episode, we talk with Brands, Agencies, and Sellers about Amazon news, new features, policies, brand policies, logistics, marketing, issues, and challenges, among other topics.

To watch all Planet Amazon Podcast episodes, visit our YouTube channel.
To learn more about Phelps United, visit our website.

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Safeguarding Your Brand on Amazon: Trademark Insights and Strategies

Safeguarding Your Brand on Amazon: Trademark Insights and Strategies

Adam Shaffer